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Acing the Product Management Interview - What They Don't Tell you
Stop me if you’ve heard this one before: What’s your favourite product, and why? Or how about: You have to launch a new product for X. How do you determine the total and addressable markets, and what steps do you take to fill that need? How do you determine pricing? I hate these questions. I hate […]
Innovating in Mature Markets - 6 Product Lessons from Padman
We can and should learn product management lessons from a diverse range of environments. It’s absolutely worth looking to the likes of Google’s Sundar Pichai, but it’s also worth looking to less celebrated entrepreneurs, outside of the multinational mega-corporations, to learn about lean front-line product management. It quickly becomes clear that certain product management principles […]
Why Commitment Culture Wins by Damian Hughes
In this ProductTank Manchester talk, Damian Hughes proposes that we should strive to create “commitment cultures”, as this kind of culture more often wins than other forms of culture. Damian roots the talk, and his book, on taking the lessons from a high-performing sports team – FC Barcelona – and applying them to business. The […]
Relationship Goals: How to Resolve the Tension Between Product Management and Sales
Product managers have a unique view on what’s happening across the business, provided the relationships are working well. They work at the intersection of the User Experience, Business, and Technical teams, and have the opportunity to tap into the collective knowledge of these teams, in addition to their own interactions with the market. Being in this […]
Dear CEO, Innovation Starts with a Good Product Manager
I’ve worked for more than a decade in product management with Fortune 500 companies and startups, and I realize I’m seeing a scary pattern. Product managers are only hired after the innovation or startup teams get concepts or funding approved. This means that product managers are thrust into developing a product or service concept they […]
Let's Engage - Live Data Visualisation at MTP Engage Hamburg 2018
True to the “Engage” of our conference title we always look for formats that go beyond brilliant presentations and that give our attendees opportunities to interact with each other and grow their network within the product community. But we also wanted to try something new at this year’s MTP Engage conference in order to create […]
4 Product Management Hacks to get the Most out of Failure
Failing is an eventuality in software development. Not only do we fail, we are encouraged to fail iteratively. Let’s do it over and over again! And yet, the job of the product manager comes with a level of accountability and scrutiny that is unique. Product managers are asked to look after all facets of a […]
When was the Last Time you Talked to Your Customers?
I love asking people this question. It is quite a shocker that most people can’t really answer it. Everyone talks and writes about the importance of customer development, but companies still don’t spend enough time really talking to their customers. It’s a bit like data: you won’t find a single founder who doesn’t say: […]
Third-Party Software Integration: Best Practice, Perils and Pitfalls
Product management teams often ask themselves if third-party integration is right for their software product roadmap. The thinking is that you should integrate with products such as Salesforce and Slack, because you never would want to try to build those sorts of products by yourselves. Because of this, look through product management job descriptions and you’ll […]
Is Your Chatbot Artificially Intelligent?
The chatter at SXSW this year was all about the chatbot. Several sessions and a lot of side conversations were aimed at helping companies understand what chatbots are and how to use them. I got the sense that everyone wants to have one of these in their product right away. But while everyone talked about the […]