LATEST POSTS

Same but Different: Launching Products at an Established Company

BY Liz Love on December 11, 2018

There are lots of resources to help startups through their first product launch (if you haven’t found them yet, try looking here). But what if you don’t work for a startup? Is the process different if you’re a product manager in an established organisation, where products have already been launched? The answer is yes…and no! […] Read more »

10 Hacks of Customer-Centric Enterprise Product Managers

BY Peter Stadlinger on September 6, 2018

Over the years I’ve worked alongside a number of enterprise product managers in many companies. Those who have stood out to me as particularly customer-centric have had two qualities in common. The first quality is about laying foundations and the second is about finishing touches. I’m a product manager at Adobe, a company with a long product management tradition and which has produced […] Read more »

Dear CEO, Innovation Starts with a Good Product Manager

BY Bridget McMullan on August 23, 2018

I’ve worked for more than a decade in product management with Fortune 500 companies and startups, and I realize I’m seeing a scary pattern.  Product managers are only hired after the innovation or startup teams get concepts or funding approved.  This means that product managers are thrust into developing a product or service concept they […] Read more »

How to Make Product Management for Enterprise Systems Work

BY Andreas Reichhart on April 9, 2018

I love building enterprise systems, because you get to work with your customers/users every day and literally see their lives change as you release new features. In my case, at Zalando, these are systems for fashion buying, supply chain management, inventory management and procure-to-pay processes (e.g. paying our suppliers for merchandise we bought from them). […] Read more »

From Startup to Enterprise Product Manager: Is Bigger Always Better?

BY Jobina Hardy on November 27, 2017

Observations of a B2C startup product manager working in enterprise. I once heard an anecdote about a very young child being told a story about a very old man. The child was asked to imagine what this octogenarian would look like. And the child said that as he was very, very old he must be very, very tall… To this […] Read more »

Innovation is Broken by Janice Fraser

BY Martin Eriksson on August 25, 2017

What is the point of innovation? Why do we focus so much time and effort on digital transformation, agile transformation, and innovation? Simply put it’s because large organisations need to grow – and can’t. All of their current management practices optimise against anything new ever being successful. In the course of a storied career that […] Read more »