The critical role of customer voice in product management

BY Prashant Mahajan on May 21, 2024

In this article, Prashant Mahajan, Founder of, explores the importance of the voice of customer, the challenges of integrating customer feedback, and effective strategies to navigate these challenges for sustained innovation and growth. Read more »

Why traditional product management may not work for Gen Z users

BY Chetan Zawar on May 17, 2024

In this article, Chetan Zawar, a product lead at TikTok, explores the evolution of product management in the digital age, highlighting differences between Millennials and Gen Z in technology use and values. He advocates for an updated approach that emphasizes authenticity, ethical practices, and rapid adaptation based on user feedback to cater to the nuanced needs of both generations. Read more »