LATEST POSTS

Who is “the Customer?” by Luke Taylor

BY Jayson Robinson on September 17, 2018

TL;DR: Land and expand is a great tactic, but there are pitfalls, explains Luke Taylor, formerly Head of Product Management at Huddle. You have more than one customer and both are equally important for different reasons. Don’t hate the central decision maker – they can be your best friend, or destroy your chance of success. Read more »

When Innovation Programs Fail by Brant Cooper

BY Emily Tate on September 14, 2018

When Brant Cooper typically speaks to innovation practitioners, he usually tells them to “stop innovating”. He says this because they typically fail to define what they mean by the word innovation. At #mtpcon San Francisco, he helped product practitioners to understand what innovation is, why innovation programs fail, and how we can help to change Read more »

Mobile Second: When Desktop is the Right Platform to Focus on First

BY Paul Shustak on September 12, 2018

In 2010 Google announced it would prioritize mobile ahead of desktop when developing new products. As we all know, there’s been a massive shift toward mobile-first product design since then. Conventional wisdom now tells us that it’s almost always best to start with mobile, because the success of your business ultimately depends on its ability Read more »

5 Lessons From Building Marketplaces by Pip Jamieson

BY James Gadsby Peet on September 11, 2018

TL;DR: Pip Jamieson, Founder and CEO of The Dots, takes us through the lessons that have helped her to realise that you have to start by understanding the community in which your marketplace exists. Then you can build something which genuinely adds value to everyone within it. What is The Dots? The Dots helps “no-collar” Read more »

Building Accessibility in to Your Products: Just Do It!

BY Emily Tate on September 10, 2018

Building accessible products is the right thing to do. In concept, this is not a difficult idea to agree with. As technology becomes more ingrained into everyday life, the ability to use digital products is a necessity; therefore, from an ethical perspective, ensuring that a diverse set of customers can use your product is a Read more »

Product Roadmaps in Five Easy Pieces

BY Scott Colfer on September 5, 2018

. . . so my investor said that I need a product manager to do our product roadmap?” When I worked as a product management consultant clients would often talk about “needing a product roadmap ASAP”.  So I’d dig a little deeper to find out what they really needed, and it was often a return Read more »

What we can Learn from Electric Scooter Companies like Lime and Bird

BY Martin Eriksson on June 20, 2018

Famously, back in 2001, inventor Dean Kamen was going to change the world. The buzz just before the launch of his Segway personal transporter was astonishing. Tech investor John Doerr posited that it would be more important than the internet. South Park devoted an episode to making fun of the hype before the product was Read more »

How to Avoid Costly Surprises in Connected Product Design

BY Christian Bourgeois on December 8, 2017

When designing connected hardware products, there are many ways in which a project can go sideways and end up way over budget before the product is completed or in a manufacturable state. We’ve seen this happen countless times and it’s never one person’s fault, rather a lack of understanding of the full product design process Read more »

GDPR: Who Should be Your Data Protection Officer?

BY Owen Wallis on November 30, 2017

On May 25th 2018 something big is happening which needs your attention. In what is the biggest shake-up to data protection legislation in 20 years, the EU’s General Data Protection Regulation (GDPR) will come into force. The aim of the GDPR is to strengthen data protection for EU citizens and residents, to give them greater control Read more »

How can Product Companies Align With Channel Partners?

BY Santanu (Shaan) Bagchi on November 14, 2017

When I think of partnership, many examples come to mind, across many disciplines – tennis, criminal investigation, entrepreneurship and movie production, to name a few. And it’s easy to see a common theme, that partners must have the same goals. Once we have this alignment, the partners must carve out a strategy to reach the Read more »