In Celebration of the First Ever World Product Day

BY Marc Abraham ON MAY 31, 2018

On 23 May 2010, Martin Eriksson organised the first ProductTank meetup in the back room of a bar in London’s West End. Twenty-five interested people attended this first meetup…

Fast forward to last Wednesday, 23 May 2018, when we celebrated the first ever World Product Day. World Product Day brought together:

  • A global community of over 150,000 passionate product people
  • ProductTank meetups in 90 cities, covering 43 countries (you can find all 150+ ProductTank meetups here)
  • Over 20 hours of great ProductTank content, starting in Australia and finishing on the US West Coast

Our first World Product Day was all about shining a spotlight on our global tribe of product managers, connecting local communities with each other, highlighting the craft of product management, and having fun with it in the process.

World Product Day

The first ProductTanks of the day took place in Oceania, with Martin presenting remotely to the members of ProductTank Auckland and Wellington.

      Martin Eriksson presenting to members of ProductTank Wellington and Auckland

Throughout World Product Day, members of the core Mind the Product team gave remote presentations and tried to capture as many meetups and continents as they could in the process. They gave everyone a potted history of ProductTank and Mind The Product, and took questions from the audience.

Emily Tate presenting to members of ProductTank Bern

We saw people spontaneously tweet their personal stories about how they’d become product managers:

It was wonderful to read so many personal stories from people talking about their path into product management. The Twittersphere was ablaze with updates from local ProductTanks and the live streaming of events.

We’ve already started thinking about ideas to make World Product Day 2019 even bigger and better, so please let us know via Slack or if you have any suggestions for next year’s event.

Last but not least, a massive thank you to all the participating ProductTank organisers and members across the globe for turning the first World Product Day into such a success!

We’re also grateful to Amplitude for being the first global sponsors of World Product Day and making the day possible.

Marc Abraham


Marc Abraham

Starting his career as a corporate lawyer, Marc made the transition into digital technology initially as a project manager and then as product manager. Marc has been managing products for the last 8 years, working on a range of successful digital products/services, at companies such as 7digital, carwow, YouView, Not on the High Street, WorldFirst and currently serves as the Chief Product Officer at Settled. He works closely with organisers of all our ProductTank meetups in over 150 cities around the world to ensure deliver the highest quality events for a the world's largest community of product people. He's also written a book about product management: My Product Management Toolkit.