Video: The Future is not an Internet-Connected Egg Box

BY JANNA BASTOW ON JANUARY 13, 2014

The recent trends, of everything becoming connected, show no signs of letting up. By 2020, predictions state that over 50 billion items will be Internet-connected, from lightbulbs to plugs to fridges. Even yoga mats, argued Alex Jones, a business design consultant at Fjord, at the ProductTank November event – as a rule of thumb, all devices priced more than $25 will become a connected device.

Alex indicates that the connectivity trend will start with one-way communication, and will lead through to many-to-may communication as more devices become connected. However, he cautioned that just because a device could be connected, it doesn’t mean it should be.

Connectivity is a novelty, but it doesn’t make a product meaningful by itself.

Alex provided clear tips for product managers to create meaningful products over the course of this connectivity trend.

About JANNA BASTOW

Janna Bastow comes from a user-centric design background and has extensive experience building social web experiences. She founded ProductCamp London in 2010 in an effort to meet and learn from other product managers. As a product manager always looking for better tools, she co-founded ProdPad, product management software that helps you manage your roadmap and your product backlog. Update: We’re developing an e-course to help you set up and introduce a flexible theme-based roadmap, at your organization. We’ll drop it in your inbox when it’s ready – sign up here.

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