Tag Archives | Video

Dave Wascha discussing Product Culture

Video: Cardinal Sins of Product Management

Thou shall not say “Because that’s the way we’ve always done it.” This was among the lessons we learned from Dave Wascha, Chief Product Officer at Moo.com, at ProductTank March. As Dave said, “This is the most scary, terrifying, insidious thing we face as product managers, and the older you get the more baggage you […]

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Video: Culture Club – 12 Lessons in Trying

It’s not easy to build a great product culture.  At ProductTank March, we heard the truth from Tim Warren, the Head of Software Experience for Connected Products at Tesco: Their product culture isn’t perfect (whose is!), but they’re working towards it and making great progress.  Tim talked about 12 lessons learned along the way. Some of […]

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Video: Building up your Product Team’s Immune System

We’ve all been there: the “infections” that product teams are subjected to, slowly wearing away the team’s performance. To counter this you need to build an immune system for your product team so they can fight off the infections, be healthy, and work together to build great products. How? Mairead O’Connor (@maireadoconnor) provides pointers for […]

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Video: Lean, Fast Feedback and Leopard Print

Challenging your assumptions can pay off. This is what UK retailer Marks & Spencer (M&S) discovered when they created a digital lab and started applying Lean Startup techniques to their products. At ProductTank February, Hemal Kuntawala (@hemalkuntawala) talked us through some of the specific insights and assumptions they wanted to challenge.  Each assumption is met with a […]

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Video: Easy A/B Testing F**k-Ups

Your tests suck.  There, we said it.  Or at least Conversion Rate Optimisation (CRO) expert Craig Sullivan (@OptimiseOrDie) thinks so.  He’s made just about every mistake in the book with his own tests, and has seen others fall in the same traps over and over. At ProductTank February, Craig gave us a detailed and practical […]

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Tara Hunt at Mind the Product 2013

Video: Your product doesn’t sell itself

What are the elements of a successful product? It’s never one thing but in addition to building an awesome product, it’s also about external factors (like market maturity, demand, etc) and of course marketing. It’s never just “build it, and they will come” but about achieving the right fit between all three. Skeptical? Over 450,000 […]

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Video: Mobile Product Design for the Real World

Building for the mobile era today is akin to the early television era.  We’re right at the beginning and we’re just starting to see the effects of the mobile revolution.  Think, the first real mobile app store is only 6 years old. Runar Reistrup (@runarreistrup), CEO at Depop, was building for mobile years prior, when there […]

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Andy Budd at Mind the Product 2013

Video: Design as a Competitive Advantage

Imagine you’re building a new product – say a Death Star. And it’s solving a particularly pesky problem – getting rid of Rebel Scum. You don’t really care what it looks like or if it’s particularly efficiently designed – so it tends to be seen as an engineering problem. But in the rush to market […]

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Cennydd Bowles at Mind the Product 2013

Video: Product Design for Tomorrow

It’s easy to joke about the retro-futurism of the 1950′s with its kitsch views and inaccurate predictions, but we all still love it. We’re all excited about technology and digital product design, but what does it hold for our future? What are the opportunities and challenges ahead of us?

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Video: The Coolest Job in the World

Imagine being just like James Bond. When 007 walks into an exclusive bar, the barman recognises him and pours his vodka martini (shaken not stirred, of course). You don’t see Bond having to pull out his wallet to pay, he is automatically extended credit.  At ProductTank January, Yuval Samet (@yuvalsamet) of Klarna talks about how they […]

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