Tag Archives | Skills

innovation

Change or die: what big business can learn from start-ups about internal innovation

What’s the single key advantage that start-ups consistently hold over big businesses? One which allows them to move faster, and change course quicker than large corporations? It isn’t talent or creativity, and it’s certainly not resources. Start-up nimbleness comes from employee empowerment – a culture where people at all levels of the organization feel free […]

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using-a-phone-2

Hands-on prototyping: a walk-through guide

As a product manager I’m sure you will have found that prototypes can be hugely useful for visualising requirements and revealing hidden risks. Lengthy, 50-page requirements are not reliable ways of conveying all the subtleties of a digital product. In my experience, readers quickly get bored and even worse, misinterpret what is written. But prototypes expand […]

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sharing

The Importance of Passionate Stories to Product Design

There’s tight focus on finding and addressing customer pain points in product development. I believe there needs to be similar focus on their passion points. By passion points, I mean moments of profound or unexpected emotion: the joy that ensues results not simply from having a problem solved, but from a visceral, passionate reaction to […]

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A product manager's toolkit in any industry - paper prototypes, iphone for note -taking,, and post-it notes.

Becoming an Industry-Agnostic Product Manager

General Skills As a product manager, you are at the epicentre of the wider product team, the glue holding all the pieces together. What I’ve realised in my years of managing product across multiple sectors is that this role does not deviate or change significantly, regardless of industry, whatever product you produce, or for whatever […]

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Anne-Lise Waal discusses the essential anatomy of a product manager at ProductTank Oslo

Anatomy of a Product Manager

Anne-Lise Waal strips us product managers down to our skivvies! As the Managing Director of Attensi and former Director of Funcom, she knows a thing or two about the business savvy skills that product managers need to manage the commercial needs of your product. Be metrics driven—but make smart metrics Live and breathe your metrics […]

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Federico Selmi speaking at ProductTank London

Overcoming the Product Management and UX Overlap

Federico Selmi started his career as designer and now specialises in product management, customer validation and user centric design. Having worked at companies such as Education First, Shopa and Mindshapes, Federico has got a lot of experience with implementing best practices around lean customer development. In this warm and insightful talk from at ProductTank London […]

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The importance of hiring product developers

The Importance of Hiring Product Developers

Take a look at the job offers for technical people that are out there right now. Senior Javascript Expert, Junior Django Backend Developer, Full-Stack Python/JS Developer… It’s the same pattern over and over. An optional “seniority” adjective, a fancy technology name plus the “Developer” or “Expert” word appended at the end. I think we’re doing […]

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Optimus Prime - Transformer and Leader, and metaphor for product leadership

Transformers: Understanding Product Leadership

We are confused and speechless (in the literal sense) when it comes to leadership. Or shall I say management? After all, we generally call ourselves “product managers”, not “product leaders”. Maybe “product directors”? Or “product owners” who need to lead laterally, as they don’t really have the power to call the shots (contrary to those […]

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product manager design tools

4 Design Skills Every Product Manager Should Have

The importance of design is a common refrain these days in the tech industry — to the point of almost being a cliche. Whether in the consumer (Airbnb, Uber, Dropbox) or enterprise (Slack) space, examples abound of companies creating immense value through great design. It’s no wonder that for the first time ever, over half […]

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narrative

The Importance Of Narrative

Mid last year, Janna, my co-founder at ProdPad, and I were having trouble understanding where ProdPad was taking us, so we sat down and came up with a narrative and storyboards for our product. Having this narrative for ProdPad has helped immensely and I only wish we had written it down earlier. Product managers need […]

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