Tag Archives | product planning

sitting at a desk

Customer Retention Hacking: How to get Users to Commit

Customer retention is like dating. You don’t interact with your significant other the same way on your first date as you do on your 50th or 200th date. Similarly, giving a customer a great experience on day one isn’t going to be the same as on day 50. In order to boost retention numbers and […]

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handshake

Three Ways of Generating Trust for Your Product

Sign up for our product! Tell us about yourself. Fill out your profile. Tell us where you’re going so we can bring you a driver. Let us see your bank transaction data so we can give you financial recommendations. Every time you ask your users for information, they’re going to ask why they should trust […]

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The 21am bPhone - a mobile device for young children

Products can design themselves

What prompts someone to shape an idea into a commercial reality?  As a designer, I’m by nature a positive person, and as an entrepreneur I am, of necessity, always positive. So when a friend suggested I think about a mobile device for pre-schoolers (the bPhone is a mobile phone for children aged three to seven), I […]

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Empty Product Backlog

When the Product Backlog Runs Out

You’ve got sprint planning coming up and, looking at your backlog, you see that there is nothing ready for the team to work on. I have talked to quite a few product people about this and no matter how experienced they were, all of them told me that this is a situation they’ve encountered at […]

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