Tag Archives | Product Management


Using Grounded Theory to prioritise product features

One of the most important responsibilities of a product manager is planning the order of features that the dev team should work on. This need to prioritise comes from a very basic constraint – a lack of resource. In a fast-moving business environment – and especially in a start-up – product changes should deliver the most […]

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What’s the toughest part of your job?

The product management job has no shortage of challenges, tactical or strategic. There are the ones you sign up for: validating problems in the market, identifying a differentiated value proposition, defining the roadmap, shepherding feature development. For most of us, those things are synonymous with the job itself. Then there are the challenges we don’t […]

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Managing agile teams remotely, pitfalls and remedies

My first experience of managing a remote team was not a success: the team broke up quickly, and the company soon after. At first, I thought the issue was the personalities involved but as I’ve looked at more companies trying to set up offshore development offices, I’ve seen there are some common mistakes. I want […]

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Hands-on prototyping: a walk-through guide

As a product manager I’m sure you will have found that prototypes can be hugely useful for visualising requirements and revealing hidden risks. Lengthy, 50-page requirements are not reliable ways of conveying all the subtleties of a digital product. In my experience, readers quickly get bored and even worse, misinterpret what is written. But prototypes expand […]

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Three Ways of Generating Trust for Your Product

Sign up for our product! Tell us about yourself. Fill out your profile. Tell us where you’re going so we can bring you a driver. Let us see your bank transaction data so we can give you financial recommendations. Every time you ask your users for information, they’re going to ask why they should trust […]

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meetings large

How product managers can make meetings great again

It’s become a common trope that product management is less about the management of products and more directly about the management of stakeholder relations. To that end, meetings would seem like an ideal use of time, enabling product managers to communicate with key members of the team. But as most readers know, that’s rarely the […]

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