We kicked off 2014 with January’s ProductTank London on product management in online payments. An eager crowd mixing first-timers and regular attendees awaited our two guest speakers, Andy Young (@andyy) from Stripe and Yuval Samet (@yuvalsamet) from Klarna. Product as a Competitive Advantage First up was Andy Young (@andyy), who is responsible for “UK things” […]
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November’s ProductTank London hooked us up to the growing Internet of Things. With the number of connected devices already outstripping the number of humans, Alison Austin (@alicenwondrlnd) brought us three great speakers, who have respectively immersed themselves in this brave new world of ‘mundane computing’, to help guide us through the challenges of design and […]
Yep, we were really turning the fun factor up to 11 at ProductTank London last week. We had three insightful and delightful speakers – Martyn Jones, Paul Croft and Catharina Lavers Mallet – all giving us the benefit of their experience as product managers in gaming. The evening was curated with aplomb by Marc Abraham […]
We’ve already covered in the previous articles what usability is and why you need to test it and what you need to do to prepare for your usability tests. In this thrilling* conclusion to the trilogy, we get down to the nitty-gritty of how to run the tests and how to interpret and act on […]
We’ve already covered in a previous article what usability is and why you need to test it. In this second instalment, I’ll be showing you what you need to do to prepare for your usability tests.
Quite a few people are put off usability testing because they think it’s complicated, time-consuming and expensive. What you may not realise is that you can run a set of usability tests in a single afternoon that will uncover eighty percent of the problems your product has. And the only specialist equipment you’ll need is […]
Whether you’re part of a large, established company or a small, new start-up venture, you need to think like an entrepreneur if you manage products. Here’s a round-up of some of the presentations and discussions I attended at London’s recent ProductCamp, with links to the slide decks and recommended reading where applicable. Summary of advice: […]