badass-users

Video: Badass: Making Users Awesome by Kathy Sierra

In another exceptional talk at Mind the Product San Francisco, Kathy Sierra talks about what makes a product experience magical and extraordinary, and what makes those experiences different from our typical frustrating product experiences. Normally these are seen as binary choices, an experience is either humdrum or extraordinary. But Kathy argues that every experience has […]

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Dr Dan Lockton at ProductTank London MArch 2015

Video: ‘Understanding Understanding’ in Design for Behavioural Change

In March, ProductTank focused on the role of psychology in developing and managing products. In this video Dr Dan Lockton, a visiting research tutor in Innovation Design Engineering at the Royal College of Art, discusses the importance of ‘understanding understanding’ in design for behaviour change. The video covers how emotion can influence behaviour change – from black number […]

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Rosemary-King-January-Product-Tank

Video: Getting the Most from Your User Research

User Research Throughout the Product Lifecycle was the theme of January’s ProductTank. This video shares Rosemary King’s talk on getting the most out of your user research and interviews, and how to overcome common mistakes. A Product Manager at Pivotal Labs, Rosemary highlights a number of what she calls “user research anti patterns” to highlight […]

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Kathy_Sierra_MTPcon

Mind the Product San Francisco: A Badass Competition

Welcome to Mind the Product San Francisco! Seeing as we have legendary badass Kathy Sierra kicking things off, we’re launching the Mind the Product SF Badass Book Competition for all conference attendees! We have 10 copies of Kathy’s book “Badass: Making Users Awesome” to give away throughout the conference – plus another four copies available for badass bloggers. […]

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cagan-continuous-discovery

Mind the Product San Francisco: Live Blog

Welcome to Mind the Product San Francisco! We are live from the SFJAZZ Center, with 600 product managers, nine speakers and an awesome day ahead. Keep refreshing your page to keep up-to-date on all the action and follow #mtpcon on all the usual social media channels. If you’re at the event then keep Tweeting these great […]

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