Archive | Uncategorized

Maxime Prades explains how to build an API that developers love at ProductTank SF

Building an API that Developers Love

Maxime Prades (Director of Product at Zendesk) takes you through the experience of building a platform at Zendesk and being part of an API-first company. He opens his talk by describing the clear value that Zendesk’s APIs are providing to their customer accounts and the business. For example, customer accounts using the rest API during […]

Continue Reading · 1
A Design Sprint session, facilitated by C. Todd Lombardo

Getting into Design Sprints – an AMA Interview

I recently had the pleasure of taking part in an Ask Me Anything (AMA) discussion in the Mind the Product Slack community, where we talked about Design Sprints, how I take my coffee (a cortado), and my favorite board game (Chutes ‘N Ladders!). I’ve pulled together the Design Sprints bit of the conversation, as I […]

Continue Reading · 0
kpis 1

Measuring KPIs for a Platform vs a Revenue-Generating Product

There are some important differences between managing a solutions vs a platform product, in terms of providing product value (I wrote about becoming a platform Product Manager recently for Mind the Product). One of the key differences is how you determine and track valuable key performance indicators (KPIs). What are KPIs and how do you […]

Continue Reading · 0
6 - 3.2 Lifecycle Framework (2 col)

Why you Need a Product Analytics Playbook

When it comes to successfully implementing a data-informed approach to product analytics, it’s easy to find lists of tips and tactics. It’s much harder to put together a strategy you can return to time and again. Every product is different, of course. There’s not a one-size-fits-all approach. But we do have common methodologies for framing […]

Continue Reading · 1
Keela Robinson shares insights about defining product vision

Inspiring Teams with Product Vision

In this in-depth and inspiring talk, Keela Robinson, Founder and CEO PM Loop, unpacks what vision is, why it matters and how to find it. Crucially, she demonstrates how to communicate and reinforce vision to your team by sharing an incredible 30 practical strategies for meaningfully tying your vision to all that you do. Spoiler […]

Continue Reading · 1
Superpower

Three Superpowers of a Product Manager

As a product manager it’s not uncommon to feel pulled in a million different directions as you work to meet the needs of your customers, developers and company stakeholders. While there are a large number of tools which claim to help you to create value, for me, quite frankly, it boils down to only a few secret weapons […]

Continue Reading · 1
tesco4

Overhaul of the internal apps at Tesco

My product is store stock management. I product-manage multiple apps which allow store workers at retail giant Tesco to manage stock and provide an excellent customer service. Tesco store apps include all the stock control routines: deliveries, reductions, counts, waste, training, product search and so on. I was surprised to learn (less so when I […]

Continue Reading · 1