Archive | Role

Jason Fleitz talks about aligning developers and designers at ProductTank NYC

How Designers & Developers Can Work Better Together

Jason Fleitz is Director of Web Operations at LivePerson, where they develop products such as LiveEngage- a platform that gives companies the ability to engage with their customers anytime on web sites, mobile and social networks. In this presentation at ProductTank NYC, he explains about how designers and developers can work better together on software […]

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Business women have meeting at lunch.

Scope creep or just change?

It starts with “Can you just …?” “What about …” or “Don’t kill me but …?” What comes next is a new idea, feature, or request that hasn’t come up before. This conversation happens all the time and it causes a lot of grumbling about “scope creep”. But if you consider learning and discovery to […]

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Elizabeth Churchill at Mind the Product

Metaphor and Stories in Product Management by Elizabeth Churchill

Product managers are the vision setters and story tellers of a business, according to Elizabeth Churchill, a Director of User Experience at Google – it’s their job to tell compelling stories and engage users. At this year’s London #mtpcon, Churchill, who is a psychologist by training, gave a presentation full of insight and practical takeaways, […]

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Marty Cagan at Mind the Product

Behind Every Great Product by Marty Cagan

In the opening keynote at this year’s London #mtpcon, Silicon Valley Product Group’s Marty Cagan shared his latest thoughts on what makes a great product manager by looking at the people behind some great products. Through his time at eBay, Netscape, HP and elsewhere, Cagan has worked with lots of great product teams, and has […]

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frustration-1

What’s the toughest part of your job?

The product management job has no shortage of challenges, tactical or strategic. There are the ones you sign up for: validating problems in the market, identifying a differentiated value proposition, defining the roadmap, shepherding feature development. For most of us, those things are synonymous with the job itself. Then there are the challenges we don’t […]

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storytelling

Speaking to Engineers through Storytelling

When communicating, you want to enable your audience to see possibilities and solutions and their part in them. No more so than when speaking with the engineers on your product team. If you want your team (not just your customers) to believe in your product and its promise, you have to share stories that invite […]

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meetings large

How product managers can make meetings great again

It’s become a common trope that product management is less about the management of products and more directly about the management of stakeholder relations. To that end, meetings would seem like an ideal use of time, enabling product managers to communicate with key members of the team. But as most readers know, that’s rarely the […]

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