Archive | Video

Michele Ide-Smith discusses Lean UX and product design at ProductTank November 2014

Lean UX and Product Design

Michele Ide-Smith is a UX designer with over 17 years’ experience designing digital products and services. She loves solving complex problems: from re-designing government and educational services, to creating productivity tools for software teams, and she is currently a UX designer and researcher at The European Bioinformatics Institute. In this in-depth case study, Michele will share […]

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Iwan Roberts discusses data-driven product design at the BBC - ProductTank September 2014

Data-Driven Product Design at the BBC

Iwan Roberts (Business analyst, BBC) is part of a relatively small agile team building location services at the BBC, continuously iterating for over a year now. In this ProductTank talk – “Driven By Data” – Iwan gives a whistle-stop tour of how his team has iteratively built a set of operational dashboards to help them […]

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Dag Olav Norem discussing Product Management Fundamentals at ProductTank Oslo

Product Management Fundamentals

In order to know how to do something it is important to understand why that something exists in the first place. It is not hard to understand why we need developers. Nor sales, marketing, customer support and so on. But why do we need product managers? “Why” does the role of product manager exist? In a […]

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Ron Lichty

Product Owners: How to Get Your Development Team to Love You

Ron Lichty was first a product manager at Apple 25 years ago, then managed development of Apple’s Macintosh UI. Since then, he’s mostly focused on the development part of the team. His fifth book, Managing the Unmanageable: Rules, Tools and Wisdom for Managing Software People and Projects, was published 3 years ago and it turns out Ron has […]

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daniel-elizalde-producttank-sf

Product Management for the Internet of Things

In this talk from ProductTank San Francisco, I walk you through the IoT Decision Framework I developed to tackle the complexity of IoT products. The framework provides a structured way to organize your product strategy, identify gaps, and build your IoT roadmap. The IoT Decision Framework The greatest challenge of managing an IoT solution is […]

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Anna Cox - Design Digital Products at ProductTank

Managing Interruptions = Better Digital Product Design

Anna Cox is Reader in Human-Computer Action (HCI) at UCL Interaction Centre. She and her colleagues investigate how best to design technologies to make them usable, useful, and to create a positive user experience in the context of the real world. What she and her colleagues have found (And this shouldn’t surprise any of us) […]

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Randy Silver at Producttank

Product Management Career Resilience

The top 3 (work-related) things that make me feel jealous: Friends talking about the cloud/remote/open-source tools that they use Co-located teams Launching new features in 2 – 3 months rather than 2 – 3 quarters… or years That’s because I’m a Product Manager at an enterprise, and things are different here.  Not bad – there […]

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Julia Shalet talks about DIY UX research for product people

DIY User Research for Product People

The specialism of Julia Shalet – a.k.a. The Product Doctor –  is in driving and enabling people-centred product leadership for those working in fast pace environments. She works with clients such as Pearson and Fitbug, enabling their staff to be ‘lean’ in their approach to customer and product development. In this energetic and insightful talk, […]

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Yerrie Kim - The Accidental Product Manager

Lessons Of An Accidental Product Manager

Yerrie Kim comes from a background in financial analysis and, spurred by a range of factors she joined EF Education first after meeting the CEO. As someone who never had a computer science background, or even particularly sought out the “product manager” role, Yerrie had to adapt quickly! In this talk she shares some of the […]

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Jono Alderson - Digital Marketing by Numbers

Digital Marketing by Numbers – Objectives, Goals & KPIs

Jono Alderson describes himself as a closet web developer, turned Technical SEO and analytics geek, and now focuses more on data analytics strategy. The key thing he points out in this talk is that data itself isn’t actually useful at all – it’ frameworks for understanding that data which will drive success. We don’t do […]

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