Archive | Video

Nate Clinton - Managing Director at Cooper - talks about the ROI of Design at ProductTank SF

What is the ROI of Design? – Nate Clinton (ProductTank San Francisco)

Nate Clinton works as the Managing Director for Cooper in their San Francisco studio. Before Cooper, Nate has held product and design leadership positions at StarMine, Thomson Reuters, and BuildZoom. As a consultancy Cooper leads initiatives in content creation, business development, and creative leadership. They regularly tackle the challenge of assessing and communicating the value […]

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Graham Kennedy explains how to take a product from conception to delivery at ProductTank Singapore

Taking a Product from Conception to Delivery

In this talk I gave at ProductTank Singapore towards the end of 2016, I parsed the steps required to take a product from conception to delivery, with a strong slant toward the business of products. Throughout my experience as a product leader, I’ve spent much of my time and effort optimizing how to align deliverables with […]

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David Binetti explores the ROI of Innovation at ProductTank SF

What’s the ROI of Innovation? – David Binetti

David Binetti is a six-time entrepreneur, having served on the founding team of companies ranging from consumer (QFN, later Intuit’s Quicken.com), to industrial (Arch Rock, acquired by Cisco), to government (USA.gov, acquired by the Federal Government), to political (Votizen, acquired by Brigade) — with three stints as Founder/CEO. Currently, David helps organizations innovate faster with […]

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Ellen Chisa - VP of Product at Lola - discusses learning to becoming a product manager

Learning in Product – Ellen Chisa (ProductTank NYC)

Ellen Chisa has an educational background in engineering and is currently working on her MBA at Harvard Business School. She has worked for companies like Microsoft and Kickstarter, and is currently the VP of Product at Lola. They connect travelers to travel agents for hotels, restaurants, and any other travelling needs. In her ProductTank NYC […]

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Jesus Ramirez talks about how branding and product inform each other at ProductTank London

Focusing On Your Brand Will Produce a Better Product

We all want to build products which connect with our users and drive engagement. In this talk, Jesus Ramirez, VP Product at Tallwave Capital, explains how effectively leveraging brand in your products can create user experiences which do just that, and which turn your customers into advocates. Brand or Product? – Blurring the lines in […]

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Steve Portigal talks about the power of bad ideas at ProductTank San Francisco

The Power of Bad Product Ideas

Steve Portigal challenges product managers to re-think the idea-generation process by inviting in bad ideas. In brain-storming sessions, we frequently see two surges in ideas. The first is where the low hanging fruit is identified. The second surge is where more innovative ideas are frequently found. Welcoming bad ideas can be an effective strategy for […]

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Nils Davis

Mental Models for Product Managers

What are Mental Models? A mental model is any concept that helps explain, analyze, or navigate the world. As product managers, our mental models drive our decision-making, the way we communicate and collaborate with others, and how we prioritize. Without a good framework of mental models, you will be limited in all those areas. “What […]

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Paul Yokota on Launching Products

Launching Products – Paul Yokota (ProductTank NYC)

Paul Yokota talks to ProductTank NYC about the process of launching products and discusses the many associated challenges, reflecting on the challenges he faced when launching Animoto’s Marketing Video Builder app. Paul started his career at Mixbook as a product manager for Mosaic, a mobile app for creating photobooks. He currently works as a Senior […]

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