Archive | Product Management Process

Timeline history of Product Management in Tech

The History and Evolution of Product Management

Both new and experienced product managers often ask where this role came from and why it seems to have so much crossover with other roles such as Marketing and UX. While there’s no definitive history of product management, it’s often useful to consider our roots and understand how the role evolved over time. If nothing […]

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Kristoffer Lawson

Video: Hardware vs Software product management

Building hardware products presents a set of unique challenges and Kristoffer Lawson, founder and CEO of Solu, found it all the more interesting coming to hardware from his background in software engineering. While it certainly takes more time to build and prototype products in hardware, the process is getting faster and the costs continue to fall. Not […]

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Rich Mironov

Video: Making Hard Strategic Decisions about Products & Portfolios

Understanding your product and portfolio strategy is not just a question of features, but also of customer segmentation and staying focused. Rich Mironov talks to ProductTank San Francisco about some of the most common reasons software companies fail, and the secret is that it’s nothing to do with engineering. It’s building the wrong thing, or being unable […]

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Marty Cagan at Mind the Product San Francisco

Video: The Root Causes of Product Failure by Marty Cagan

Let’s be honest, most products fail. Even in the best companies this happens – for every Google AdWords there’s a Google Wave. In this insightful talk at Mind the Product San Francisco, the inimitable Marty Cagan outlines what he sees as the root causes of these failures. Most teams today start with an idea, even […]

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Mina Radhakrishnan

Video: The Art of Saying No by Mina Radhakrishnan

As product managers we practice the art of saying no every day. As much as product is about building and shipping great products, invariably in order to launch some things we have to not launch others. And that’s a big part of the job, but it’s never fun and can take it’s toll. In this […]

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Ryan Singer at Mind the Product San Francisco

Video: Ryan Singer’s Product Development Tools

Ryan is the Product Manager for Basecamp, and joined us on stage at Mind the Product San Francisco to share some of his experiences and the tools he’s designed to stay sane in that job. The challenge for product managers is it’s not just about tackling your own to-do list but actually coming up with […]

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