LATEST POSTS

The Playbook for Achieving Product-Market Fit

BY Dan Olsen on July 13, 2017

Why Products Fail One of the main reasons why products fail is because they don’t meet customer needs in a way that is better than other alternatives. That is the essence of product-market fit. In this talk at ProductTank San Francisco, I share advice from my book The Lean Product Playbook on how to achieve product-market […]

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Thabet Alfishawi - Lessons from a Growth Team

BY Calvin Hoot on July 7, 2017

Thabet Alfishawi, Product Manager on YouTube’s growth platform, gives Product Tank San Francisco a three by three for anyone starting a growth team or thinking of switching to a growth role: three things to get you started three tools for effective growth three mistakes to learn from Get started Begin with a deep understanding of all […]

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Perry Timms - Let it go

BY James Gadsby Peet on July 6, 2017

Letting go is key to innovation and change. Perry Timms shares powerful stories of innovating enterprises that will leave you enthusiastically letting go of what’s blocking your route to innovation. Work can be Brilliant Perry believes that by breaking traditions we can create a happier, more productive workforce. Doing this through an ongoing, iterative process […]

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Laura Klein - Introducing the User Map

BY Chris Massey on June 16, 2017

User research expert Laura Klein introduces ProductTank San Francisco to her User Map tool. In this talk you’ll learn the most important questions you need to answer about your customers. User Research Tools: The Problem With Personas Who is your product for? You should know who is buying (or not buying) and using your product. If […]

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Julie Zhou - Building a Culture of Growth

BY Calvin Hoot on May 25, 2017

Julie Zhou, Director of Growth at Yik Yak, tells ProductTank San Francisco how to build a culture of growth. When a startup or new product starts to get some traction, there often comes a decision to hire someone to manage growth without a full picture of what that will actually entail. Julie Zhou leverages her […]

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Stakeholders, let ‘em in - Rosemary King

BY Edward Kendall on May 11, 2017

Rosemary King educates us on the importance of involving stakeholders (especially those in senior positions) in the research phases of your products. Collaboration Collaboration is important. As a product manager you enjoy being in control, but at times this control can be detrimental to a product. Rosemary cites a number of examples where collaboration with […]

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Building a Culture of Innovation: Dave Martin, Digital Director & Product Strategist

BY James Gadsby Peet on May 4, 2017

Product managers are well placed to share learning from failure and to drive a culture of innovation, and so Dave Martin, Digital Director & Product Strategist, talks to ProductTank London about how to build Culture of Innovation in Enterprise Organisations. Learning Fuels Innovation If you’re looking to use innovation to drive growth, then you have to […]

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Product Marketing at Stack Overflow - Alexa Scordato

BY Tremis Skeete on May 3, 2017

Alexa Scordato is the VP of marketing at Stack Overflow. Her company is an online community for programmers, and one of the tops sites in the world. They see over 45 million visitors per month, seven visits per visitor every month, and each visit lasts about six minutes. The main focus of the site is […]

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Experiences in Product: Shendi Wang Explains her Career Path

BY Tremis Skeete on April 26, 2017

Shendi Wang is a Business Leader of Product Development and Innovation at Mastercard. In her ProductTank NYC presentation, she discusses her own personal experiences in product and how they have helped her to discover the types of products she wanted to create. Shendi’s experiences in product started at American Express, developing prepaid products in a […]

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What it Takes to Speak at Mind the Product

BY Martin Eriksson on April 18, 2017

As the curator of the world’s two largest product conferences, I get approached all the time about getting on the #mtpcon stage. We only have so many speaking slots each year, and we review hundreds – if not thousands – of talks in the course of making our selection. In the interest of transparency, I […]

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