Archive | ProductTank

Kiko Thiel talks about what drives high performance people at ProductTank London

What Makes People Do Extraordinary Things?

What is the difference between Extraordinary and Excellent? Excellence is about doing what everybody else is doing, but doing it better than those people. In the world of business, this is done by setting standards, clearly articulating your goals and defining the processes by which you will achieve your outcomes. All of this is done […]

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Davide Scalzo discussed Product Lifecycle Management at ProductTank London

Design Thinking – From Idea to Product

Davide Scalzo, previously Product Director at Yplan, encourages us to use Design Thinking to re-think how we carry an idea from concept, through the development process to launch. By focusing on user empathy, not user research, Design Thinking takes us right back to customer connection and reminds us why we all came here in the […]

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Anna Kuriakose discusses multi-party products at ProductTank London

Different Ways to Make Money With Multi-Party Products

Multi party products  are those that are made up of numerous individuals, organisations and audiences whose actions affect one another, creating an ecosystem or network. They offer many levers to pull in terms of pricing strategy and so have many opportunities to try out different approaches. Here are a few lessons that Anna’s learned. Not […]

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Dharmesh Raithatha talks about how to communicate and experiment as a startup at ProductTank London

How to Communicate When You’re Founding a Startup

Forward Partners look to help early stage ventures get to Series A or seed funding by working with them on getting to viable and sustainable business models within 12 months. As such, for their team of startup experts, communication is absolutely key. So how do they make it work? Dharmesh Raittatha walks us through it. […]

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Dave West distinguishes between Product Owners and Product Managers at ProductTank NYC

Product Owner vs Product Manager

As a Product Owner and the CEO of Scrum.org I was invited to speak at ProductTank NYC earlier this year about the conflict between the roles Product Owner and Product Manager. And how organizations need to consolidate on one overall decision maker for the product, and that person should be engaged with the delivery teams […]

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Christoph Auer-Welsbach talks about natural language processing with IBM Watson at ProductTank London

The Future of Talking to Technology

Christoph Auer-Welsbach, Partner Innovation Leader at IBM Watson, introduces us to Watson. ‘Talking with Technology’ is an engaging and thought-provoking talk about how Artificial Intelligence is changing the interface between humans and machines. The era of human-machine relationships is transforming customer interactions and provides new opportunities to scale and enhance human expertise.  As product managers, […]

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Zack Notes discusses the powerful value of customer interviews at ProductTank NYC

From Customer Interview to Business Breakthrough

In this talk at Product Tank NYC, I describe how a class project turned into my first major product build. As head of product management at UncommonGoods, I have used the wish list redesign and its success to demonstrate the value of customer feedback, data analysis, and iterative development. It has since served as the […]

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David Hawdale talks about decision making at ProductTank London

Decision-Making And Desirable Products

David Hawdale is an Experience Architect with a background in experimental psychology and cognitive science. At ProductTank London, David unpacked the science of decision making and suggests that Product Managers can make their products more appealing by designing with the ‘moment of decision’ in mind. System 1 and System 2 What do we know about […]

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Matteo Zanella discusses products that solve complex ecosystem problems at ProductTank SF

Challenges and Approaches to Building Products In Complex Ecosystem

Creating innovative products in complex industries such as healthcare presents unique challenges. For instance the definition of a minimum viable product in such a context is different: you cannot provide a healthcare coverage that works only sometimes, you need to partner with existing players and work with their legacy systems, you need to deeply understand […]

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Jackie Dejesse talks about finding Product-Me fit at ProductTank NYC

Finding “Product-Me” Fit

Among other things, I am a product manager at Nucleus, a photographer, and a Oakland native transplanted into NYC. In my journey of building product, I’ve found that it is crucially important to think about the meaning and value you want to create in the world, and what it is about who you are that lets you […]

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